Spec Ad

Nike

Nike is a successful athletic brand that is worn all over the globe. However, there can be improvements made to better position its global and cultural image to correlate with the current purchasing climate.

In this speculative advertisement, I aimed to increase sales within Latinx regions with the use of Latin inspired products and branding.

Social

These social posts introduce the new products from the Latinx inspired line and showcase the branding associated with them.

Latinx Spotlight

These Latinx spotlights highlight a celebrity or influencer making waves in the Latinx community. Every week one of these interviews will be released and posted on a special area of the Nike site.

Website Landing Page

Alongside the release of the products, a new website landing page promotes this featured collaboration, with similar branding and colors.

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